About

We are building the coworker every dealership wishes it could hire.

Most cars are not lost on price. They are lost on speed, on follow-up, on whether anyone valued the trade-in before the customer cooled off. The first dealer to answer wins more than half the time. The first dealer to keep showing up wins almost all the rest.

Goodrive was built in Malmö by a small team that grew up around dealerships. We watched serious buyers walk because no one answered before lunch on a Saturday, because the trade-in valuation took three days, because the test drive booking sat unread in someone's inbox. So we built the system that runs the whole sale up to the handshake, and hands the seller a deal that is already prepped.

Proactive, not reactive

We help dealers reach out before the lead goes cold, and stay with the customer until they decide. Not after.

Sales-focused, period.

We are a pure sales coworker. Service desks, parts counters and recall systems already have great tools of their own. We do one thing, run the sale, and we do it end to end.

Sellers own the close, not the busywork

The AI handles the qualifying, valuing, quoting, booking and following up. The seller owns the relationship and the close. That is how it should be.

Pilot cohort · 2026

We are onboarding 12 dealerships. 7 slots left.

Pilots get the full AI sales coworker, hands-on setup, our integration team, and a direct line to the founders. After the pilot the waitlist closes.

Claim a slot
Pilot 2026 · 7 of 12 slots remaining ·Join the waitlist →